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HYPERPERSONALISATION - USING REAL TIME DATA TO PERSONALISE MESSAGES IN REAL TIME

When & Where

15:40 - 16:10, Monday 8th May 2017
Theatre 2

Theme

RBTE Keynote Conference Theatre 2

Speakers

Charlie Aspey , Nick Worth

Level

• An understanding of marketing in the moment, with hyper-personalised messaging
• Tangible next steps and tactics marketers can adopt immediately to improve their consumer relationships
• Insight into the 2,000+ marketing technologies available today and which ones drive the most value