< Back to Full Programme
PANEL DISCUSSION: HOW VIRTUAL AND AUGMENTED REALITY IS IMPACTING RETAIL
When & Where
14:40 - 15:20, Tuesday 9th May 2017
RBTE Keynote Conference Theatre 1
• Making sure that VR complements rather than disrupts the current shopping experience
• Aligning any VR experiences with your marketing and in-store strategies
• How feasible is a roll-out of the technology in bricks-and-mortar stores?